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Everything your Amazon business needs

Ten managed disciplines covering the full lifecycle of a private-label product — from research and launch to PPC, logistics, compliance and long-term account health. Here's exactly what we do.

The product lifecycle
01 — SERVICE

Product & Market Research

The data work that tells you what to sell, at what price, and where you're leaving money on the table.

Opportunity analysis

  • Niche and market analysis grounded in real demand data
  • Product viability, differentiation and margin / cost / profitability analysis
  • Clear go / no-go validation before you commit inventory

Competitive intelligence

  • Tracking of competitors' actual sales volume
  • Competitor pricing analysis and review-sentiment mapping
  • Keyword-gap analysis against the top competitors in your niche

Buy Box & pricing

  • Daily Buy Box monitoring with instant loss alerts
  • Repricing strategy that holds the Buy Box without a race to the bottom
02 — SERVICE

Compliance (US & EU)

Stay on the right side of Amazon's policy and every marketplace's regulations — before problems happen.

Certifications & documentation

  • Category and marketplace regulatory requirements
  • Certifications: FDA, CE, CPSC and category-specific
  • Labeling, packaging, hazmat docs and Country of Origin

EU regulatory

  • GPSR compliance and CE marking
  • EU Responsible Person requirements
  • VAT considerations for cross-border selling

Policy & recovery

  • Amazon TOS compliance and proactive risk alerts
  • ASIN suppression and reinstatement
  • Suspension management and Plans of Action (POA)
03 — SERVICE

Listing Optimization & SEO (A9 + COSMO)

Listings engineered to rank on Amazon's A9 / COSMO algorithm and turn browsers into buyers.

Keyword research

  • Main, secondary and long-tail keyword mapping
  • Backend search terms — no title repeats, lowercase, no punctuation
  • Search Query Performance analysis to surface winners, gems and burners

Copy & content

  • SEO titles — main keyword first, up to 200 characters
  • Benefit-first bullet points with keywords woven in naturally
  • Product descriptions, A+ Content and Brand Story
  • Customer-question FAQ blocks

COSMO / semantic optimization

  • Optimization by intent, context and use-case — the 15 COSMO attributes, not just exact-match keywords
  • Every catalog field completed (Subject Matter, Intended Use, Target Audience…) so COSMO indexes full context
  • Readiness for Rufus and Alexa for Shopping conversational search

Catalog hygiene

  • Main-image and gallery split tests
  • Catalog-error correction and ASIN suppression fixes
  • Flat-file bulk updates and marketplace adaptation (US English / EU local language)
04 — SERVICE

Inventory & Supply Chain

Never run out, never overstock — and never lose money to Amazon's storage fees again.

Replenishment planning

  • Reorder points and replenishment quantities by SKU
  • Demand forecasting based on real sales velocity
  • Full lead-time management: production + freight + FBA receiving
  • Minimum 30-day safety stock and peak-season planning (Q4, Prime Day)

Shipments & logistics

  • Inbound shipment creation, tracking and investigation
  • Removal and retrieval orders
  • Shipping-cost optimization across regions

Stock health & fees

  • FBA storage-fee control and overage alerts
  • Aged-inventory review (stock older than 180 days) by region — NA / EU / UK
  • Stranded / unfulfillable inventory audits and recovery
05 — SERVICE

Marketing, Promotions & Launches

The launch playbook and promotional tools that create the sales velocity Amazon rewards.

Product launches

  • Launch velocity strategy to start ranking for target keywords
  • Coordinated PPC + promotion launch sequence
  • Best-seller-badge push in your subcategory

Promotions

  • Coupons, Lightning Deals and Best Deals
  • Subscribe & Save and Amazon Vine enrollment
  • Promotional codes and seasonal campaigns

Compliant review generation

  • Honest reviews via Helium 10 / ReviewKick and your own email list — fully within Amazon's rules
  • Launch velocity through targeted promotions and your own audience
06 — SERVICE

PPC & Advertising Management

Full-funnel Amazon Ads — Sponsored Products, Brands and Display — built to grow sales while keeping ACoS under control.

Campaign strategy & structure

  • Account and portfolio architecture across Sponsored Products, Sponsored Brands, Sponsored Display and Video
  • Structured campaigns by match type: Exact, Phrase, Broad, Auto (research) and ASIN / product targeting
  • Dedicated launch campaigns to rank new products fast
  • Separate US and EU strategies for their different search volumes and CPCs

Optimization & scaling

  • Continuous bid & budget management against your target ACoS
  • Keyword harvesting and search-term isolation from Auto / Broad into Exact
  • Negative keyword & ASIN targeting to cut wasted spend and cross-product cannibalization
  • Top-of-Search recovery through placement modifiers, not just base bids
  • Dayparting and seasonal Q4 ramp-up for peak periods

Metrics & reporting

  • Tracking of ACoS, TACoS, ROAS, CTR, CVR and CPC at keyword and campaign level
  • Every cycle: promote winners, recover placements, negativize losers
  • Clear weekly reports with the exact changes we made and why
07 — SERVICE

Account Health & Brand Protection

The early-warning system that keeps your metrics green, your reviews healthy and your listings yours.

Metric monitoring

  • Continuous watch on Order Defect Rate, late-shipment rate, policy compliance and other health metrics
  • Real-time alerts before a metric ever puts your account at risk

Reviews & feedback

  • Negative / neutral feedback monitoring with instant notifications
  • Compliant review & feedback follow-up sequences
  • Refund checking and matching client refunds against supplier refunds
  • Keyword rank tracking over time

Brand protection

  • Hijacker / unauthorized-seller detection across all 11 US + EU + UK marketplaces
  • Buy Box defense and listing-change monitoring
  • IP-infringement and counterfeit reporting
08 — SERVICE

FBA Reimbursements & Reconciliation

Amazon handles millions of units and makes mistakes every day. We find what you're owed and claim it back.

Reconciliation

  • Full inventory-lifecycle reconciliation per SKU and disposition
  • Ledger cuadre — initial + inbound − outbound = final — with residual detection
  • Claims netted against what Amazon has already reimbursed

Claims recovery

  • Claims for lost, destroyed and damaged units within the current 45–105 day window
  • Reimbursement pursued at your manufacturing cost
  • Persistent follow-up with Seller Support until claims are approved

Damaged-inventory accounting

  • Classification of warehouse / customer / carrier / distributor-damaged, defective and expired units
  • Evidence files with the reference IDs Seller Support requires
  • Ready-to-submit case bodies built to be approved, not rejected
09 — SERVICE

Cross-Marketplace & International (Pan-EU)

Take a product that works in one marketplace and make it work everywhere.

Expansion strategy

  • US ↔ EU expansion planning and marketplace selection
  • Localized pricing and positioning per market

Pan-EU operations

  • Pan-EU offer status monitoring across the 8 EU countries (DE / FR / IT / ES / NL / SE / PL / BE)
  • Multi-country inventory placement and enrollment tracking

Localized listings

  • Listings written in each marketplace's local language
  • Per-market keyword research — not just translation
10 — SERVICE

Analytics, Reporting & Support

You always know what we did and what it moved — no black box, and answers when you need them.

Performance reporting

  • Weekly and monthly reports across ads, sales and account health
  • Search Query Performance buckets: winners, gems, burners, branded and stable
  • Profit-margin and FBA-fee impact analysis

Delivery & support

  • Clear PDF reports and dashboards
  • Proactive alerts the moment something needs your attention
  • Answers to any question about your account in under 24 hours

Not sure which plan fits your catalog?

Tell us your product count and goals — we'll put together exactly the mix of services you need.